practice.typekit.comTypekit Practice

Stay sharp. Home Lessons Ref erence s Library Use Typekit Typography is a practice. Whether you’re a novice or an expert in any medium, good decisions take practice — and great ones stand on a solid foundation. is a collection of resources and a place to try things, hone your skills, and stay sharp. Everyone can practice typography. Try using shades for eye-catching emphasis , browse useful references like advice about typographic hierarchy , or peruse our library of recommended books on typography and design. Sometimes it even helps to remind ourselves what typography is and why it’s valuable . Featured lesson Lessons walk through specific topics or methods in the practice of typography, with a clear objective or takeaway skill that can be immediately applied to design work. Caring about OpenType features In this lesson, we’ll learn what OpenType features are, when to use them, and why they matter. Read this lesson Featured topic: history & stories References to articles, books, websites, talks, and more, organized by topic and sometimes used in lessons. “Adobe’s first retail product, back in 1985, was type” Christopher Slye, writing for Typekit : Soon after, the Adobe Originals program was conceived […] to create full-featured, timeless typefaces with a high degree of technical care — combining thoughtful type design with an awareness of how best to engineer those fonts to perform well in any conditions. Christopher joined Adobe as part of the Type team (the type foundry within Adobe). In this blog post, he goes on to profile Adobe Caslon , Adobe Garamond , Kepler , and Minion . Pairing typefaces with history in mind Aura Seltzer, writing for Typekit : Focus on the backstory of each typeface — the context for its creation. You can combine typefaces that were informed by the same tool, output medium, historic era, or concept. For example, you can pair typefaces that were both inspired by calligraphic brushwork, were both designed for low-resolution printers, were both designed in the early 1900s, or were both conceived to address legibility. Paying attention to history is one of several approaches Aura takes in this study about combining typefaces. “The real problem was that they used type at all” Mark Simonson, writing in his notebook : Movie posters, signs, magazine covers, movie titles and credits — back in the 1920s and 1930s, that kind of thing was almost always lettered by hand. Type – and it would have been metal type, back then – was not up to the job. There were too few styles, too few sizes. It just wasn’t as flexible as someone skilled with a brush. Things that are so easy for us to do with type today were practically impossible back then, which provided plenty of work for letterers. If you’re careful, it is possible to get close to the look of lettering with modern fonts. Some are even made to look that way. You’ll find a few such fonts classified as Script or Handmade on Typekit. Browse references There are no born masters of typography. — Jan Tschichold Tshichold wrote this in his essay, “Clay in a Potter’s Hand”, which you can find anthologized in The Form of The Book: Essays on the Morality of Good Design . is made by Adobe Typekit and friends. Subscribe to the RSS feed . If you have questions, ideas for topics to explore, or resources to recommend, please email us or say hello on Twitter . Thanks for being part of . Copyright © 2017 Adobe Systems Incorporated. All rights reserved. Terms of Use | Typekit Privacy Policy and Cookies Discover fonts on Typekit Looking for inspiration? Or maybe the perfect slab serif? We have the fonts you need — and they look great everywhere. Browse Typekit Explore the blog Get the latest on new features, learn tips for using type, and see what’s new in the world of typography. Read the blog • Follow @typekit...